Bradley C. Love, Cognitive Models as Bridge between Brain and Behavior, Trends in Cognitive Sciences, Volume 20, Issue 4, April 2016, Pages 247-248, ISSN 1364-6613, DOI: 10.1016/j.tics.2016.02.006.
How can disparate neural and behavioral measures be integrated? Turner and colleagues propose joint modeling as a solution. Joint modeling mutually constrains the interpretation of brain and behavioral measures by exploiting their covariation structure. Simultaneous estimation allows for more accurate prediction than would be possible by considering these measures in isolation.